I like it Alexa

If you need a guide

I’m here to help you in your journey to becoming stronger. It’s a personal process, but by sharing your strengths, weaknesses, and desires with me, I can give you the tools for growth.

If you need a coach/
cheer squad/team

You bring the motivation, and I will put it to good use. I can help you achieve your individual fitness goals by challenging you, cheering you on, and daring you to step up to your potential.

If you need to focus

If you’re looking to center back in on your healthy lifestyle, I can help you find it. Focusing on your fitness can bring you back to balance in your life – and your body!


With a background in competitive dance, I fell hard for weightlifting as an adult – it brought me back to that passion and intensity that I felt when performing. Feeding my fitness has had an astonishing impact on every sphere of my life, and I love helping to fuel that fire in others. It’s so rewarding to see the weights go up on the barbell, but I believe that half the work in the workout is in your head. And I can’t wait for you to be surprised by what you can do.

Alexa Rochford is a Canfitpro Personal Training Specialist. She is an Olympic weightlifter and Crossfitter, and studied ballet for 20 years. She also loves to run, canoe, and challenge herself with anything from rock-climbing to obstacle races.

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Your Weekly Awesome

Quick thought:

Whatever you want your body to look like, go for it.

I hope that what you choose to do in the realm of health and fitness is good for your well-being, but if you are a person who wants to have massive muscles: GO FOR IT. If you want your body to be the best it can be for shot put, or hockey, or aerial silks, go for it – whatever shape that may take.

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Who to Follow for an Awesome 2017

I’ve been promising this for a while, so here it is: the list of some of my favourite people to follow on social media for healthy, happy, and educated FITNESS! The people and things with which you surround yourself are going to impact how you think and how you live your life. Be mindful of what you pay attention to, what kind of self-talk you have, and whether you’re aiming high enough. These aren’t necessarily the best lifters, but people I am drawn to watching for one reason or another.

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Your Weekly Awesome

I drew up a quick handout for my clients of non-food rewards, and came across an interesting idea that I wanted to unpack a bit.

This week’s awesome:

Rewarding yourself by helping others

Volunteering is something that is always on my To Do list, but being organized enough to fit it in is difficult. I consider anything from a small act of kindness to a formal day of volunteering at a local non-profit to be extremely rewarding – more so than any treat I might buy from a coffee shop – and I have a feeling that many of you would agree.

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Your Weekly Awesome

“Your Weekly Awesome” is a chance for me to share with you something, well, awesome! Whether that’s something cool I’ve found that will make you feel good, a health tip that could make a difference, or a way to celebrate yourself, take a moment of awesomeness with me.

This week’s awesome:

Sit and do nothing.

If you’re like me and you’re doing your best to just kill it 24/7, a moment of stillness is a beautiful and super productive thing.

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The Executive Athlete and my favourite hip stretches

Like many of you, I have a few years of desk work under my belt . 9-5, sitting. You may have heard this before, but: that is not a very good thing for a human to do. When you spend most of your time seated, the hip flexors (the muscles that fold your body) tend to shrink and “get tight,” especially if you’re an “executive athlete” (as Kelly Starrett calls it) who hits the gym and then sits while recovering. Tight hip flexors can cause all sorts of trouble, but for me personally, my lower back feels tight when I need a stretch.

Before you start stretching, there are a couple things to consider:

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“Is Camille-Leblanc Bazinet even fit” and how we define health

I have to remind myself constantly of what health really is. There is a lot of pressure in any society to adopt certain values; each different culture has a specific way to define health. Rosy cheeks. Washboard abs. Thick, shiny hair. Some of these things that we subconsciously associate with health are actually good indicators, but there are a lot more (and more important) signs and symptoms of health that we can’t see.

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Failure is only the opportunity to begin again, only this time more wisely.

Henry Ford

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